Bhai Dooj 2023: Discover the date, auspicious timings, significance, and more

Sonali Saha
2 Min Read


Bhai Dooj, a festival celebrating the bond between brothers and sisters, originated from a story of Yamraj and Yami. Sisters apply a tilak on their brothers’ foreheads and pray for their well-being, receiving gifts in return. This year, Bhai Dooj falls on November 15, with the auspicious time beginning on November 14 at 2:36 p.m. and ending on November 15 at 1:47 p.m.

The significance of Bhai Dooj is rooted in the tale of Yamaraj’s visit to his sister Yami, where she applied a tilak and cooked for him. This tradition symbolizes love and compassion, and it’s also associated with Lord Krishna visiting his sister Subhadra. Another ritual involves worshipping Yamraj and Yami before applying the tilak and praying for the brother’s well-being and a long life.

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During the tilak ceremony, it’s recommended for the brother to face north or northwest, and the sister to face northeast or east. Sisters may observe a fast before the ritual and break it after applying the tilak. Sweets are shared, and if the brother can’t visit, the sister can send the tilak and coconut to him.

The tradition of gifting coconuts stems from the belief that Yamuna welcomed Yamraj with a coconut shell during his first visit. Hence, sisters gift coconut shells to Bhai Dooj as a symbol of good wishes.

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Hi, my name is Sonali, I am a content writer specializing in the topics of Relationships, Travel, News, Bollywood, and More.
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